AI Insights · Timothy · April 2024
Top 5 Film & Television Apps Performance in Venezuela, Q1 2024
An overview of the performance of the top 5 film and television applications in Venezuela during the first quarter of 2024, based on data from Sensor Tower.
In the first quarter of 2024, the top 5 film and television applications in Venezuela showcased notable trends in their weekly downloads, revenue, and active users. Here is a closer look at their performance:
Pluto TV: Watch & Stream Live from Pluto.tv saw a significant decline in weekly downloads, starting at 139K in early January and dropping to around 41K by mid-March. However, a slight uptick to 48K was observed in the final week of March. The app's weekly active users followed a similar downward trend, beginning the quarter with 502K and ending with 295K.
Mi Movistar Venezuela from Movistar Venezuela had a more fluctuating download pattern. Downloads peaked at 89K in mid-January and then decreased to 42K by early March, with a slight recovery to 48K by the end of the quarter. Active users showed a slight decline from 318K at the start of January to 277K by the end of March.
Netflix experienced a steady decline in weekly downloads, starting at 60K in the first week of January and dropping to 34K by early March, before rising to 41K in the last week of March. Active users remained relatively stable, fluctuating around the 520K to 580K mark throughout the quarter. Revenue was negligible, with only minor amounts recorded in mid-February.
ViX: TV, Fútbol y Noticias from Univision Communications Inc. showed a remarkable spike in downloads in early February, reaching 49K, before stabilizing around 27K to 28K towards the end of the quarter. The app's active users peaked at 907K in early February and remained above 730K for the remainder of the quarter. Weekly revenue ranged between $118 and $189.
Max: Stream HBO, TV, & Movies from WarnerMedia Global Digital Services, LLC, which launched in late February, saw an impressive start with downloads peaking at 178K in its first week. The following weeks showed a gradual decline, settling at around 49K by the end of March. Active users increased steadily from 3K in late February to 196K by the end of March. Revenue also showed growth, peaking at $1.2K in early March.
For more detailed insights and data on these applications, visit Sensor Tower.
